How to Downgrade to Plus Plan in ClickFunnels 2.0: Funnels and Templates

In this article, we will walk you through the process of downgrading to the Plus Plan in ClickFunnels 2.0 and discuss the impact on your funnels and templates. Whether you are looking to optimize costs or simply want to explore the features offered by the Plus Plan, this guide will provide you with the necessary steps and information.

Understanding ClickFunnels 2.0 Plus Plan

The Plus Plan in ClickFunnels 2.0 offers a range of features tailored to meet the needs of entrepreneurs and small businesses. It provides an affordable option for those who want to leverage ClickFunnels’ powerful tools without the higher price tag of the Platinum or Two Comma Club X Plans. Some of the key features included in the Plus Plan are:

  1. Unlimited Funnels: With the Plus Plan, you can create and manage an unlimited number of funnels.
  2. Conversion-Optimized Templates: Access a wide variety of pre-designed templates that are optimized to drive conversions and generate sales.
  3. Email Marketing Automation: Integrate your funnels with popular email marketing platforms and automate your communication.
  4. Affiliate Program: Take advantage of ClickFunnels’ affiliate program to earn commissions by promoting ClickFunnels to others.

Aside from these features, the Plus Plan also provides access to ClickFunnels’ robust analytics tools, customer support, and community forums where you can connect with like-minded entrepreneurs.

Key Features of the Plus Plan

Let’s take a closer look at some of the key features offered by the Plus Plan:

  • Unlimited Funnels: With the Plus Plan, you are not limited in the number of funnels you can create. This allows you to scale your business and have separate funnels for different products or target audiences.
  • Conversion-Optimized Templates: The Plus Plan provides access to a library of high-converting templates. These templates are designed to help you save time and effort by providing a foundation for your sales funnels.

With the Plus Plan, you can choose from a variety of templates tailored to different industries and business models. You can easily customize these templates to match your brand and messaging, enhancing the overall user experience.

Pricing and Billing Details

Before proceeding with the downgrade, it’s important to understand the pricing and billing details of the Plus Plan. As of [current date], the Plus Plan is priced at $97 per month. It offers a balance between cost and functionality, making it an attractive option for many users.

It is worth noting that the pricing and plans offered by ClickFunnels are subject to change, so we recommend visiting the official ClickFunnels website for the most up-to-date information regarding pricing and billing.

Furthermore, the Plus Plan also provides additional benefits that can help streamline your business operations. One such benefit is the ability to integrate with popular payment gateways, allowing you to seamlessly accept payments from your customers. This feature eliminates the need for manual payment processing and ensures a smooth and secure transaction process.

In addition, the Plus Plan offers advanced tracking and analytics capabilities. With ClickFunnels’ analytics tools, you can gain valuable insights into the performance of your funnels and make data-driven decisions to optimize your sales and marketing strategies. This data can help you identify areas of improvement, track the effectiveness of your campaigns, and ultimately increase your conversion rates.

Moreover, the Plus Plan includes priority customer support. If you encounter any issues or have questions about using ClickFunnels, you can rely on their dedicated support team to provide timely assistance. Whether it’s troubleshooting technical problems or seeking guidance on how to maximize the potential of the platform, their knowledgeable support staff is there to help you every step of the way.

Steps to Downgrade to the Plus Plan

If you have decided that the Plus Plan is the right fit for your business, let’s explore the steps to downgrade:

Preparing for the Downgrade

Before initiating the downgrade process, it’s essential to review your current subscription and prepare any necessary documents or information. Here’s what you should do:

  1. Review Your Funnel Usage: Take an inventory of your existing funnels and analyze their performance. This will help you determine which funnels you want to keep and which ones you can consolidate or remove.
  2. Download Your Reports: If you have any reports or analytics data that you want to retain, make sure to download them in a suitable format.
  3. Backup Your Funnels: To ensure the safety of your data, it’s recommended to backup your funnels before proceeding with the downgrade process.

By taking these steps, you can ensure a smooth transition to the Plus Plan without losing any valuable data or insights.

Navigating the Settings

Once you have completed the pre-downgrade preparations, it’s time to navigate to the ClickFunnels settings and initiate the downgrade. Follow these steps:

  1. Login to ClickFunnels: Open your browser and access the ClickFunnels website. Login using your credentials to gain access to your account.
  2. Access the Account Settings: Click on your profile icon, located in the top right corner of the dashboard. From the dropdown menu, select “Account Settings”.
  3. Select the Downgrade Option: Within the Account Settings page, navigate to the Billing section. Look for the “Plans” tab and click on it. Here, you will find the available plans for your subscription.
  4. Choose the Plus Plan: Locate the Plus Plan option and select it. Make sure to review the features and pricing to ensure it aligns with your requirements.
  5. Confirm the Downgrade: After selecting the Plus Plan, you will be prompted to confirm the downgrade. Carefully review the information displayed, including the billing details and any changes that will occur as a result of the downgrade.
  6. Complete the Downgrade: Once you are satisfied with your selection, click on the “Confirm” or “Upgrade” button (depending on the interface) to finalize the downgrade process.

Following these steps will initiate the downgrade to the Plus Plan, and you will be able to access the features and benefits associated with it.

Completing the Downgrade Process

After confirming the downgrade, you may be required to provide additional information or complete the billing information. Follow the prompts and instructions provided by ClickFunnels to complete the process.

Once the downgrade is complete, you will have access to the Plus Plan and can start optimizing your funnels and templates to make the most of this subscription.

Impact of Downgrading on Your Funnels and Templates

Now that you have successfully downgraded to the Plus Plan, let’s discuss how it will impact your existing funnels and templates.

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What Happens to Your Existing Funnels?

When you downgrade to the Plus Plan, your existing funnels will remain intact. However, it’s important to note that certain limitations may apply. For instance, if you were utilizing features that are exclusive to the Platinum or Two Comma Club X Plans, those features may become unavailable or limited in functionality.

We recommend reviewing your funnels after the downgrade and making any necessary adjustments to ensure they align with the features and capabilities provided by the Plus Plan.

How Downgrading Affects Your Templates

The Plus Plan still allows you to access and utilize ClickFunnels’ vast collection of templates. However, it’s vital to understand that some templates may have been designed specifically for higher-tier plans.

While you can still use these templates, certain features or functionality may not be available. We recommend exploring and testing different templates to identify those that work best within the framework of the Plus Plan.

Managing Your Funnels and Templates After Downgrading

After downgrading, it’s crucial to optimize your funnels and make the most of the available features in the Plus Plan. Here are some tips:

Optimizing Your Funnels for the Plus Plan

Take advantage of the built-in features provided by the Plus Plan to optimize your funnels. These features can help improve conversions and increase sales. Experiment with different elements, such as headlines, CTAs, and upsells, to find the winning formula for your specific audience.

Additionally, leverage ClickFunnels’ analytics tools to track the performance of your funnels and make data-driven decisions to enhance your conversion rates.

Making the Most of Your Templates

While the Plus Plan offers a selection of conversion-optimized templates, it’s essential to customize them to align with your brand and messaging. Add your own unique touch and test different variations to see what resonates best with your target audience.

Remember to regularly update and refresh your templates to keep them visually appealing and engaging. A fresh look can make a significant impact on your conversion rates.

Frequently Asked Questions About Downgrading in ClickFunnels

Here are answers to some common questions that users have when considering a downgrade:

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Can I Upgrade Again After Downgrading?

Yes, you can upgrade your ClickFunnels subscription again after downgrading to the Plus Plan. ClickFunnels offers flexibility in changing your subscription to suit your evolving business needs.

To upgrade, simply follow the same steps as the downgrade process outlined earlier in this article.

What If I Need More Funnels or Templates Than the Plus Plan Allows?

If you find that the limitations of the Plus Plan are hindering your business growth and you require more funnels or templates, consider upgrading to a higher-tier plan. ClickFunnels offers a range of plans to accommodate various business sizes and requirements.

Before upgrading, evaluate your business goals and requirements to ensure the higher-tier plan aligns with your needs.


Downgrading to the Plus Plan in ClickFunnels 2.0 can be a strategic move for entrepreneurs and small businesses looking for a cost-effective solution without compromising on essential features. By following the steps outlined in this guide and understanding the impact on your funnels and templates, you can seamlessly transition to the Plus Plan and continue to build successful sales funnels.

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Remember to regularly evaluate your business needs and consider upgrading if your requirements change over time. ClickFunnels offers the flexibility to adapt as your business grows and evolves.


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